DhongiBaba.com

Mumbai locals...our life line..our tried tested way to get anywhere on time..almost a second home to millions who spend at least 4 hours on these trains everyday. In the coaches marked with posters.. fresh, torn, scratched, removed. Have you spared a moment to ask..What is this? Why is this? Who is doing it? Do you like it? Does it mean anything to you? Take a quick look at the following pictures and answer some questions. It has been bothering me for many years. Now that Modi ji has started #swacchh Bharat Abhyaan...these questions may seem relevant to many of us. Together we may find a solution and get things corrected.

Unorganized Advertising.. Is it Free?

This is how Mumbai Locals look inside..

Most trains have these advertisements pasted with glue. At places these are scratched out leaving dirty glue marks.  Most of these advertisements are placed randomly and just about anywhere. So perhaps these are unorganized ads pasted by the night operators during the rest hours at night. I can not fathom Railways getting paid for littering the trains. This is a public property and even Railway authorities have no right to spoil it. The trains appear ugly inside and railway authorities are accountable.

Dirtiest and sickest advertisements in Mumbai locals

I asked some people in the trains that do they read these advertisements. College students and working girls said "NO".. They said they have seen it but they ignore these. Do they like it? "No"  But no one seems to bother about it. Why these are there in the first place?

If Railways are getting revenue from these regressive, sick ads.. do they also get compensation for spoiling the seating with glue (possibly a rotten quality, that leaves ugly repulsive marks on seats)

                                            Sabhi samasyaon ka hal ya  sab se badi samasya..??

 

Sabhi jagah se nirash mata-bahne ek bar avashya phone karein...

What the heck?

In the following poster and in many others I have noticed that women are specifically the targets in these posters.  That is why these posters are on seats, sides, ceiling, backrests ...just about everywhere in the ladies compartments of local trains. Do women in particular pay heed to this? One elderly lady said that yes she had once called these numbers but no one picked up the phone. So, these ads are directed at gullible women. If one notices carefully, these ads are probably of one and the same baba or a gang of babas. Now the questions which arise are..

1. How are these permitted?  These are regressive, sexist ads directed at gullible people.
2. Can't railways provide the same space.. (so much of it) to regular advertisers and revenue generated could be used for the betterment of the commuters?
3. Is it so difficult to nab these people and punish them? Their addresses and phone numbers can be used to locate them and fine could be collected per poster for damaging the public property and for displaying illegal ads.
4. If these are paid ads then railway authorities should be asked.. is it how they are ruining the public transport? Couldn't there be a better way and better advertisements?

Think about it. Share it... Broadcast it. Take it from here and lets get to travel in some decent looking trains and not some filthy coaches with stupid posters of these Dhongi tantrik babas.. We owe it to the society. If anyone can tell me the way to go.. we will take it to the concerned authorities.